One of my favorite ways to simplify what exactly the word “brand” means is by explaining that it’s what people would say about you (or your company), when you’re not in the room.  Your brand ultimately boils down to customer perception…how have you marketed your brand and what do your customers think of you because […]

You know that feeling you get when shopping for a website template, you find one you LOVE, and then you scroll down to the specs and you’re completely lost in a jungle of terminology that you know nothing about? I think everyone outside of the design world has felt that way at one point or […]

With the launch of the new shop, I’m so excited to get the templates into the hands of all of you amazingly creative entrepreneurs out there.  As I mentioned in my launch post, I’ll be adding more templates to the Spring 2018 Street Name Collection in the coming weeks, and I couldn’t be more thrilled […]

It’s been a long time since I blogged, but for good reason!!! I’ve been hard at work behind the scenes on something sooooo exciting!!! If you haven’t noticed, the website has gotten a much needed facelift, and that includes a very cool addition – The Site Shop!! It’s been a dream of mine for a […]

Technology these days can be sooooo overwhelming! With 15 different types of social media avenues out there (I’m probably exaggerating, but it definitely feels like there’s 15!), knowing the best way to navigate the waters, can be tough.   As always, my biggest advice is to be authentic and intentional! If you’re anything but, people will see right […]

Oy. If I had a nickel for everytime I heard of someone wishing they’d done something differently when branding their business, I’d be rolling in money! Branding a business is not for the faint of heart, and sometimes professionals can even get it wrong.  Your brand is the face of your business…the first thing clients see […]